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  Broadly speaking, culture is a historical practice of human society in the process of creating material wealth and spiritual wealth; the narrow sense, culture is a social ideology and the organization and system.

  The enterprise culture is the enterprise in production and management practice, and gradually form, as recognized by all employees and compliance, with the characteristics of the organization's mission, vision, purpose and spirit, values and business concept, and these ideas in production practice, management system, staff behavior and the embodiment of corporate external image the sum of. It and education, scientific research, military and cultural organizations such as the nature is different.

  The enterprise culture is the soul of the enterprise, is to promote business development not exhaust motivation. It contains a very rich content, its core is the spirit of enterprise and values. Values here are not generally refers to business management in various cultural phenomena, but the enterprise or enterprises employees engaged in commodity production and operations held values.